Media Kit · 2026
Wander & Fare
Travel & Food Content Creator
Ana Okonkwo · Based in Lisbon · Shooting worldwide
I make cinematic travel and food films for destinations, hotels and brands that would rather be remembered than merely seen.
Over the last six years I've filmed in 22 countries, built an audience of 1.2M across platforms, and worked with tourism boards, hospitality groups and camera brands on campaigns measured in bookings, not just impressions.
My work leans quiet and documentary: real vendors, real weather, real places. Every campaign ships with written guides and itineraries so the story keeps working long after the media spend ends.
- 1.2M
- Total audience
- 58M
- Lifetime video views
- 9.4%
- Avg. engagement rate
- 22
- Countries filmed
- 40+
- Campaigns delivered
- 6.3M
- Avg. monthly reach
Audience snapshot
Who's watching
- Instagram
612K
@wanderandfare
Avg. 480K reach / reel
- YouTube
418K
@wanderandfare
Avg. 210K views / film
- TikTok
126K
@wanderandfare
Avg. 190K views / post
- Newsletter
84K
The Long Way
46% open rate
Age
| Segment | Share |
|---|---|
| 18–24 | 18% |
| 25–34 | 41% |
| 35–44 | 26% |
| 45–54 | 11% |
| 55+ | 4% |
Gender
| Segment | Share |
|---|---|
| Women | 58% |
| Men | 40% |
| Non-binary / undisclosed | 2% |
Top markets
| Segment | Share |
|---|---|
| United States | 24% |
| United Kingdom | 14% |
| Germany | 11% |
| Australia | 9% |
| Canada | 8% |
| Other | 34% |
Top cities: London, New York, Berlin, Sydney, Toronto, Lisbon
Performance
What the work typically does
- 210K
- Avg. views per long-form film
- 480K
- Avg. reach per reel
- 9.4%
- Avg. engagement rate
- 62%
- Avg. completion rate
First 30 days, YouTube
Rolling 90-day average
Across platforms
Long-form video
Top-performing content
Momo in 60 Seconds
Nepal
Pokhara Sunrise: Waking Up Under the Annapurnas
Nepal
Content pillars
What I make, and how much
- Food35%
- Destinations30%
- Hotels & Stays20%
- Drone / Cinematic15%
| Pillar | Share |
|---|---|
| Food | 35% |
| Destinations | 30% |
| Hotels & Stays | 20% |
| Drone / Cinematic | 15% |
Countries reached
22 countries filmed
- Nepal
- Japan
- Thailand
- Vietnam
- Germany
- Portugal
- Spain
- Italy
- Morocco
- Turkey
- Georgia
- New Zealand
- Australia
- Indonesia
- India
- Sri Lanka
- Peru
- Mexico
- Iceland
- Norway
- Jordan
- South Africa
Production-ready in Europe, South and Southeast Asia, and Oceania, with local fixers and permit experience in each region.
Deliverables
What I can produce for you
Cinematic video
Hero films, 3–12 min
Drone footage
Licensed, permit-compliant
Hotel reviews
Honest, long-form stays
Food content
Vendor-led food films
Itinerary content
Downloadable trip plans
Photography
Licensed asset libraries
Blog & guide features
SEO-built written guides
Social takeovers
Stories, Reels, live days
Past Brand Partners
- Airbnb
- Visit Japan
- Nikon
- Away
- Aman Resorts
- Tourism NZ
- DJI
- Nepal Tourism Board
- Six Senses
- Rimowa
- Peak Design
- Singapore Airlines
As Seen In
- Condé Nast Traveler
- Monocle
- AFAR
- The Guardian Travel
- Suitcase
Ways to work together
Package tiers
Every project is quoted on scope, travel and usage. These three shapes cover most of what brands and boards ask for.
Content Package
A focused shoot for one property, restaurant or experience.
- 1–2 shoot days on location
- 1 vertical hero edit + 2 cutdowns
- 10 edited photo assets
- 6-month organic usage rights
Campaign Package
Most requestedA multi-asset campaign with written content and paid usage.
- 3–5 shoot days
- 1 long-form film + 4 social edits
- 25 photo assets
- 1 written guide or itinerary
- 12-month paid + organic usage
Destination Takeover
A full regional series for boards and hospitality groups.
- 7–14 shoot days, multi-city
- Episodic film series
- Full graded b-roll library with metadata
- Guides, itineraries and newsletter feature
- Perpetual multi-channel usage
Enquiries
Let's talk about your campaign.
Tell me the destination, the dates and the outcome you need. I reply to every brand enquiry within two business days.
hello@wanderandfare.com